Toronto Zoo Privacy Statement

Toronto Zoo is subject to the Municipal Freedom of Information and Protection of Privacy Act.  Toronto Zoo is committed to protecting the confidentiality of personal information of current and potential patrons, donors, current and potential grantees, employees, volunteers and other individuals. Protecting your privacy and the confidentiality of your personal information is fundamental to our relationship with you.

This statement informs you of our policy on privacy, and about the ways we ensure your privacy and the confidentiality of your personal information is protected.

Consistent with the Municipal Freedom of Information and Privacy Act ("MFIPA"), our privacy policy consists of seven key principles:

  • Collecting and Using Information
  • Releasing Information
  • Protecting Information
  • Providing Information Access and Accuracy
  • Logging Practices
  • Cookie Practices
  • Respecting and Responding to your Privacy Concerns

1. Collecting and Using Information

Personal information collected may include:

  • home and business address, telephone numbers, e-mail address
  • age and birth date
  • purchasing history
  • adventure and experience preferences
  • methods and preferences of communications

The majority of this information is collected when tickets are purchased by phone, on-line or on site.

Your information may be used for the following:

  • billing purposes
  • to understand the needs and desires of guests
  • to inform guests about schedule changes, event cancellations, upcoming events and special offers
  • donor recruitment

Toronto Zoo does not sell, trade, or rent any personal information. Information about your personal preferences is used to help us understand the programming and services that may be attractive to our patrons. From time to time Toronto Zoo may send you information from other arts organizations that we believe may be of interest to you.

In summary, your information is collected in order for us to provide you with the level of service you have come to expect from your Zoo.

2. Releasing Information

Only authorized personnel have access to this information.

Your information is only shared:

  • when we have your consent
  • with our suppliers or agents who assist us in serving you
  • where we are required or permitted to do so by law

A privacy protection clause is included in all contracts with any third parties to ensure they provide the same level of protection that is consistent with Toronto Zoo’s policy.

3. Protecting Information

We will protect your personal information with appropriate safeguards and security measures. We will retain your personal information only for the time it is required for the permitted purposes.

As stated, all of the persons to whom we may provide personal information (for example Emergency Services as required, Ministry and Government Officials), as part of their contracts with Toronto Zoo, are bound to maintain your confidentiality and may not use the personal information for any unauthorized purpose.

Only authorized individuals have access to the information provided by our guests. The length of time we retain personal information varies depending on the purpose for which it was collected and used. When your personal information is no longer needed, we have procedures to either destroy, delete, erase or convert it to an anonymous form.

4. Providing Information Accuracy

We will make every reasonable effort to keep your information accurate and up-to-date.

5. Logging Practices

Toronto Zoo logs HTTP requests to the Toronto Zoo’s web server. These logs record the IP address of site visitors. An IP address is the number automatically assigned to the computer or to the ISP (Internet Service Provider) requesting an URL.

6. Cookie Practices

Toronto Zoo web pages use cookies for one of the following three practices:

  • Single-session cookies, which log users over a single session and do not maintain data over multiple sessions or visits, 
  • Multi-session cookies for use in web analytics, which log users over multiple sessions purely to gather data to analyze web traffic statistics, and
  • Multi-session cookies for use as persistent identifiers (persistent cookies), which log users activities over multiple visits with the intent of remembering data, settings, or preferences unique to that visitor 

Toronto Zoo’s website uses persistent cookies to improve users’ experience by remembering settings related to functionality. Other multi-session and single-session cookies are used in combination with the website’s analytics software for website improvements.

You have the ability to accept or decline cookies. All web browsers automatically accept cookies, but you can modify your browser settings to decline cookies if you prefer.

By declining cookies, use of interactive features or online services that depend on cookies will not function as intended. If you choose to accept cookies, all browsers offer the ability to later delete cookies that you have accepted. If you choose to delete cookies, any settings and preferences controlled by those cookies will be deleted and may need to be automatically recreated upon a return visit.

7. Respecting and Responding to Your Privacy Concerns

We will investigate and respond to your concerns about any aspect of our handling of your information.

If you have any questions about the Zoo’s website collection, use and disclosure practices contact the Toronto Zoo Director, Human Resources at [email protected] You may also request that your personal information, if any, be removed from our mailing list at any time by contacting us at [email protected]

We reserve the right to change this policy statement at any time by posting a new privacy statement at this location. Please be sure to visit this site often to see if anything has changed. Any changes to this privacy statement will be in compliance with applicable privacy laws.